Oriptan – The migraine medicine

Oriptan is a migraine medicine. With women as the target group the packaging design needed to be smart, fit the hand-bag. Since the product doesn’t need a prescription the final design has more in common with the world of fashion than the world of medicine.

 

 

 

 

 

  • WHO: Granath Euro RSCG
  • WHAT: Packaging design
  • WHEN: 2008